AltexSoft Participated in the Phocuswright Conference 2024 in Phoenix, AZ

AltexSoft, a Travel & Hospitality Technology Consulting company, participated in the Phocuswright Conference 2024, which took place from November 19 to 21 in Phoenix, AZ. The conference’s theme for this year was “The New Age(nts).” It will brought together industry leaders to discuss how the new processes and types of players shape the industry.

The conference focused on the change that comes with NDC adoption, new trip planning and personalization tools, more customer control over their data, and new ways traditional agents operate. 

Oleksandr Medovoi, president and CEO, Andrii Tarhonii, senior engagement specialist; and Scott Kushman, senior account executive, represented AltexSoft at the event.  

"I believe this year’s points of discussion touch on the trends that will dominate the industry for the years to come. NDC will define how airline retailing looks like in ten years. AI-driven travel assistants are reimagining customer experience already. We’ll be happy to discuss these with peers," says Oleksand Medovoi. 

The Phocuswright Conference 2024 offered an extensive program featuring interactive sessions, workshops, keynote speeches, roundtables, and one-on-one conversations designed to foster critical debate and showcase the next wave of innovation in the travel industry.

Among the speakers, there were representatives from Agoda, Airbnb, Amadeus, Expedia, Google, Hilton, Kayak, Marriott, Sabre, Tripadvisor, and many more. 

About Phocuswright

The Phocuswright Conference is an annual event organized by Phocuswright, a leading market research firm in the travel, tourism, and hospitality industries. The event gathers visionaries and innovators from across the globe, providing a platform for networking, collaboration, and exchanging ideas. Through its comprehensive program, Phocuswright offers insights into emerging trends, challenges, and opportunities in the travel and hospitality markets.