Revenge travel

Revenge travel, a term that originated after the COVID-19 pandemic, describes the surge in travel following long periods of restrictions, where people make up for missed vacations with bigger trips or multiple journeys. Travelers can splurge on luxury travel, booking rooms in upscale hotels or flights in business class.

Revenge travel often leads to a boost in occupancy rate, flight demand, and traffic to tourist attractions during off-peak times. Many airlines, hotels, and short-term rentals (STR) use dynamic pricing to capitalize on the heightened demand.While it increases tourism revenue, revenge travel causes overbooking and overtourism in some locations. People are encouraged to practice responsible tourism to reduce strain on destinations.